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Web Sites
As one might imagine, there are a wide variety of web sites devoted to a host of generational topics. Even with the ones here, there is no guarantee of their veracity. The sites we have listed below meet three criteria:
1. The site is filled with useful information without being overly commercial or self-serving unless we are using it as a gauge for perceptions and trends.
2. The site is updated regularly.
3. We find ourselves using the site for our own research and to gain perspective on the issues at hand.
http://www.asaging.org — American Society on Aging
http://www.babyboomers.com — American Society for Baby Boomers
http://www.bls.gov — U.S. Bureau of Labor Statistics
http://www.census.gov — U.S. Bureau of the Census
http://www.shrm.org — Society for Human Resources Management
http://www.teenresearch.com — Teen Research Unlimited (considered the
nation’s lead teen researcher)
http://www.gseis.ucla.edu/heri/freshman.html — Annual survey of more than 270,000 college freshmen on a wide variety of issues
http://www.workforceonline.com — Excellent selection of articles on workforce issues (free subscription)
http://www.norc.org/projects/General+Social+Survey.htm —Website for the General Social Survey, conducted biannually since 1972 by the National Opinion Research Center at the University of Chicago.
Books and Articles
Note: We attempt to maintain a comprehensive bibliography of books written about the generations and issues relating to age diversity. Some focus on a specific group. Others are more comprehensive. Still others take a position on a particular issue. While some of these books were written ten or more years ago, we find them helpful at times to provide perspective on the evolution of each generation. Each is linked to its listing on Amazon.com for easy access should you wish to purchase a copy or read what others have to say.
Alsop, Ron, The Trophy Kids Grow Up: how the millennial generation is shaking up the workplace. San Francisco: Jossey-Bass, 2008. ISBN 978-0-470-22954-5
Bagby, M. Rational Exuberance: The Influence of Generation X on the New American Economy. New York: Penguin Group, 1998. ISBN 0-525-94408-7
Baird, J. Day Job: A Workplace Reader for the Restless Age. Boston: Allen & Osborne, 1998. ISBN 0-9660805-2-1
Beaudoin, Tom. Fwd Harvey Cox. Virtual Faith: The Irreverent Spiritual Quest of Generation X. pbk 2000. New York: John Wiley & Sons, 1998. ISBN 7879-3228-3 & ISBN 0-7879-5527-2 (pbk)
Beck, John C., Wade, Mitchell Got Game: How the Gamer Generation is Reshaping Business Forever. Boston: Harvard Business School Press, 2004. ISBN 1-57851-949-7
Bernhard, Nancy. Best of Baby Boomer Trivia. New York: Vantage Press, 2000. ISBN 0533-13198-7
Bradford, L.J., Raines, C. & Martin & J.L. Twentysomething: Managing and Motivating Today’s New Workforce. New York: MasterMedia Limited, 1992. ISBN 0-942361-35-0
Bauerlein, Mark The Dumbest Generation: How the Digital Age Stupefies Young Americans and Jeopardizes our Future (or, Don’t Trust Anyone Under 30). New York Penguin Group, 2008. ISBN 978-1-58542-639-3
Chester, Eric. Getting Them to Give a Damn: How to Get Your Front Line to Care About Your Bottom Line. Dearborn Trade Publishing, 2005. ISBN 1-4195-0458-4
Chester, Eric. Linda Carlson ed. Employing Generation WHY? Lakewood: Tucker House Books, 2002. ISBN 0-9651447-7-1 (cloth) & ISBN 0-9651447-8-X (paper)
Comer, Jim. Parenting your Parents: What to do When It’s Your Turn. Austin: Historical Publications, Inc., 2004. ISBN 1-881825-49-3
Coupland, D. Generation X: Tales for an Accelerated Future. New York: St. Martin’s Press, 1990. ISBN 0-312-05436-X
Dalzell, T. Flappers 2 Rappers: American Youth Slang. Springfield: Merriam- Webster, 1996. ISBN 0-87779-612-2
DeLong, David W Lost Knowledge: Confronting the Threat of An Aging Workforce. Oxford University Press, 2004. ISBN 0-19-517097-0
Dent, H.S., Jr. The Great Boom Ahead: Your Comprehensive Guide to Personal and Business Profit in the New Era of Prosperity. New York: Hyperion, 1993. ISBN 1-56282-758-8
Dent, H.S., Jr. The Roaring 2000s: Building the Wealth and Lifestyle You Desire in the Greatest Boom in History. New York: Simon & Schuster, 1998. ISBN 0-684-83818-4
Dorsey, Jason Ryan. My Reality Check Bounced: The Gen-Y Guide to Cashing In on Your Real-World Dreams. New York: Broadway Books, 2007. ISBN 978-0-7679-2183-1
Dychtwald, K. & Flower, J. Age Wave: How the Most Important Trend of Our Time will Change Your Future. New York: Bantam Doubleday Dell, 1990. ISBN 0-553-34806-X
Dychtwald, K. Age Power: How the 21st Century Will be Ruled by the New Old. New York: Jeremy Tarcher/Putnam, 1999. ISBN 0-87477-954-5
Dychtwald, Ken, PhD, Kadlec, Daniel J. The Power Years: A User’s Guide to the Rest of Your Life. Hoboken: John Wiley & Sons, Inc., 2005. ISBN 978-0-471-97494-8
Erickson, Tamara. Plugged In: The Generation Y Guide to Thriving at Work. Boston: Harvard Business School Publishing, 2008. ISBN 978-1-4221-2060-6
Fox, William M. American Values in Decline: What We Can Do. First Books, 2001. ISBN 1-58820-692-0
Furman, Elina. Boomerang Nation: How to Survive Living with your Parents… the Second Time Around. New York: Fireside, 2005. ISBN 0-7432-6991-8
Goodstein, Anastasia. Totally Wired: What Teens and Tweens are Really Doing Online. New York: St. Martin’s Press, 2007. ISBN 978-0-312-36012-2
Greenberg, Eric with Weber, Karl. Generation We: How Millennial Youth are Taking over America and Changing our World Forever. Emeryville: Pachatusan, 2008. ISBN 978-0-9820931-0-8
Halberstam, D. The Fifties. New York: Villard Books, 1993. ISBN 0-679-41559-9
Hankin, H. The New WorkForce: Five Sweeping Trends That Will Shape Your Company's Future. New York: AMACOM. 2005. ISBN 0-8144-0829-X
Herman, R. E. Turbulence! Challenges and Opportunities in the World of Work. Akron: Oakhill Press. 1995. ISBN 1-886939-01-2
Hersch, Patricia. A Tribe Apart. New York: Random House, 1999. ISBN 0-345-43594-X
Hicks, R. & Hicks, K. Boomers, Xers and Other Strangers: Understanding the Generational Differences that Divide Us. Wheaton: Tyndale House Publishers, 1999. ISBN 1-56179-677-8
Howe, N. & Strauss, W. 13th Gen: Abort, Retry, Ignore, Fail? New York: Random House, 1993. ISBN 0-679-74365-0
Howe, Neil, and William Strauss. Millennials Rising: The Next Great Generation. New York: Random House, 2000. ISBN 0-375-70719-0
Galinsky, Ellen. Ask the Children: What Americas Children Really Think About Working Parents. New York: William Morrow & Co., 1999. ISBN 0-688-14752-6
Goldberg, Beverly. Age Works: What Corporate America Must do to Survive the Graying of the Workforce. New York: Simon & Schuster, 2000. ISBN 0-684-85759
Gordinier, Jeff. X Saves the World: How Generation X Got the Shaft but Can Still Keep Everything from Sucking. New York; Penguin Group, 2008. ISBN 978-0-670-01858-1
Hankin, Harriet. The New Workforce: Five Sweeping Trends that will Shape your Company’s Future. New York: AMACOM, 2005. ISBN 0-8144-0829-X
Izzo, J & Withers P. Values Shift: The New Work Ethic & What It Means for Business. Lions Bay BC: FairWinds Press. ISBN 009682149-6-7
Jennings, P. & Brewster, T. The Century. New York: Doubleday, 1998. ISBN 0-385-48327-9
Kelsey, Candice M. Generation Myspace: Helping your Teen Survive Online Adolescence. New York: Marlowe & Company, 2007. ISBN 978-1-60094-011-8
Kotlikoff, L. & Burns, S. The Coming Generational Storm: What You Need to Know about America's Economic Future. Cambridge: The MIT Press, 2004. ISBN 0-262-11286-8
Lancaster, Lynne C, and David Stillman. When Generations Collide. New York: Harper Colloins, 2002. ISBN 6-06-662106-2
Lewis, Sydney. “A Totally Alien Life-Form” – Teenagers. New York: The New Press, 1996. ISBN 1-56584-282-0
Losyk, R. Managing a Changing Workforce: Achieving Outstanding Service With Today’s Employees. Davie: Workplace Trends Publishing, 1996. ISBN 0-9647393-4-8
Marano, Hara Estroff. A Nation of Wimps: The High Cost of Invasive Parenting. New York: Broadway Books, 2008. ISBN 978-0-7679-2403-0
Martin, Carolyn A., PH.D, and Bruce Tulgan. Managing Generation Y: Global Citizens Born in the Late Seventies and Early Eighties. Amherst: HRD Press, 2001. ISBN 0-87425-622-4
Marston, Cam. Motivating the “What’s In It for Me?” Workforce: Manage Across the Generational Divide and Increase Profits. Hoboken: John Wiley and Sons, 2007. ISBN 978-0-470-12414-7
McNeal, James U. Kids as Customers: A Handbook of Marketing to Children. New York: Lexington Books, 1992. ISBN 0-669-27627-8
Meredith, Geoffrey E. & Schewe, Charles D., PhD with Karlovich, Janice. Defining Markets, Defining Moments: America’s 7 Generational Cohorts, Their Shared Experiences and Why Businesses Should Care. New York: Hungry Minds, Inc., 20020. ISBN 0-7645-5394-1
Milner, Jr., Murray Freaks, Geeks, and Cool Kids: American Teenagers, Schools and the Culture of Consumption. New York: Routledge, 2004. ISBN 0-415-94830-4
Mitchell, S. American Generations: Who They Are. How They Live. What They Think. Ithaca: New Strategist Publications, 2000. ISBN 1-885070-28-4
Morrison, D. Marketing to the Campus Crowed: Everything You Need to Know to Capture the $200 Billion College Market. Chicago: Dearborn Trade Publishing, 2004. ISBN 0-7931-8600-5
Moses, Elissa. The $100 Billion Allowance: Accessing the Global Teen Market. New York: John Wiley & Sons, 2000: ISBN 0-471-29848-4
Muchnick, M. Naked Management: Bare Essentials for Motivating the X-generation at Work. New York: St. Lucie Press, 1996. ISBN 1-57444-061-6
Compiled by Meyer, Stephanie H., and John Meyer. Teen Ink. Deerfield Beach: Health Communications, 2000. ISBN 1-55874-816-4
Nelson, R. & Cowan, J. Revolution X: A Survival Guide for Our Generation. New York: Penguin Books, 1994. ISBN 0-14-02-3532-9
Owen, R. Gen X TV: The Brady Bunch to Melrose Place. Syracuse: Syracuse University Press, 1997. ISBN 0-8156-0443-2
Putnam, Robert D. Bowling Alone: The Collapse and Revival of American Community. New York: Simon & Schuster, 2000. ISBN 0-684-83283-6
Queenan, Joe. Balsamic Dreams: A Short but Self-Important History of the Baby Boomer Generation. New York: Henry Holt & Co., 2001. ISBN 0-8050-6720-5
Raines, C. Beyond Generation X: A Practical Guide for Managers, 188 Tips, Tools and Techniques that Narrow the Gap at Work. Menlo Park: Crisp Publications, 1997. ISBN 1-56052-449-9
Raines, Claire, and Jim Hunt. The Xers & the Boomers: From Adversaries to Allies-A Diplomat’s Guide. George Young managing ed. & Sal Glynn ed. Menlo Park: Crisp Publications, 2000. ISBN 1-56052-587-8
Rall, T. Revenge of the Latchkey Kids: An Illustrated Guide to Surviving the 90s and Beyond. New York: Workman Publishing Company, 1998. ISBN 0-7611-0745-2.
Reich, Robert B. The Future of Success: Working and Living in the New Economy. New York: Random House, 2000: ISBN 0-375-72512-1
Richard, Judy W., and Carol D’Amico. Workforce 2020: Work and Workers in the 21st Century. 5th printing. Indianapolis: Hudson Institute, Inc., 1999. ISBN 1-55813-061-6
Ritchie, K. Marketing to Generation X. New York: Lexington Books, 1995. ISBN 0-02-926545-2
Rushkoff, Douglas. The GenX Reader. New York: Ballantine Books . 1994.ISBN 0-345-39046-6
Sacks, P. Generation X Goes to College: An Eye-Opening Account of Teaching in Postmodern America. Chicago: Open Court Publishing, 1996. ISBN 0-8126-9314-0
Savage, Jon. Teenage: The Creation of Youth Culture. New York: Penguin Group, 2007. ISBN 978-0-670-03837-4
Schneider, Barbara, and David Stevenson. The Ambitious Generation: America’s Teenagers, Motivated but Directionless. US: R.R. Donnelley and Sons, 1999. ISBN 0-300-07982-6
Schor, J. Born to Buy: The Commercialized Child and the New Consumer Culture. New York: Scribner, 2004. ISBN 0-684-87055-X
Sennett, R. The Corrosion of Character: The Personal Consequences of Work in the New Capitalism. New York: W.W. Norton & Company, 1998. ISBN 0-393-04678-8
Settle, R.B. & Alreck, P.L. Why They Buy: American Consumers Inside and Out. New York: John Wiley & Sons, 1989. ISBN 0-471-62127-7
Shelton, C. and Shelton, L. The NeXt Revolution: What Gen X Women Want at Work and How Their Boomer Bosses Can Help Them Get It. Davies-Black Publishing, 2005. ISBN 0-89106-200-9
Shenk, D. Data Smog: Surviving the Information Glut. New York: HarperCollins, 1997. ISBN 0-06-018701-8
Smith, Christian with Denton, Melinda Lundquist. Soul Searching: The Religious and Spiritual Lives of American Teenagers. New York: Oxford University Press, Inc., 2005. ISBN 978-0-19-518095-4
Smith, J.W. & Clurman, A. Rocking the Ages: The Yankelovich Report on Generational Marketing. New York: HarperCollins, 1997. ISBN 0-88730-813-9
Stark, S.D. Glued to the Set: The 60 Television Shows That Made Us Who We Are Today. New York: Bantam Doubleday Dell, 1997. ISBN 0-385-32411-1
Stein, L. & Yoskovitz, B. The Buzzword Bingo Game: The Complete, Definitive, Guide to the Underground, Workplace Game of Corporate Jargon and Doublespeak. New York: Villard Books, 1998. ISBN 0-375-75348-6
Strauss, W. & Howe, N. Generations: The History of America’s Future,1584 to 2069. New York: William Morrow, 1991. ISBN 0-688-11912-3
Strauss, W. & Howe, N. The Fourth Turning: An American Prophecy: What the Cycles of History Tell Us About America’s Next Rendezvous with Destiny. New York: Bantam Doubleday Dell, 1997. ISBN 0-553-06682-X
Sykes, Charles J. Dumbing Down Our Kids: Why American Children Feel Good About Themselves but Can’t Read, Write, or Add. New York St. Martins Press, 1995. ISBN 0-312-13474-6
Tapscott, Don. Growing Up Digital: The Rise of the Net Generation. New York: McGraw Hill, 1998. ISBN 0-07-063361-4 (HC) ISBN 0-07-134798-4 (PBK)
Text Me: Everything You Need to Know About Text Messaging. American edition. New York: Bantam Books, 2002. ISBN 0-553-37596-2
Thau, R.D. & Heflin, J.S. Generations Apart: Xers vs Boomers vs The Elderly. Amherst: Prometheus Books, 1997. ISBN 1-57392-174-2
Tulgan, B. Winning the Talent Wars: How to manage and compete in the high-tech, high-speed, knowledge-based, superfluid economy. New York: W. W. Norton & Company, Inc.. 2001. ISBN 0-393-01958-6
Turkle, S. Life on the Screen: Identity in the Age of the Internet. New York: Simon & Schuster, 1997. ISBN 0-684-83348-4
Twenge, Jean M. Ph.D. Generation Me: Why Today's Young Americans are more Confident, Assertive, Entitled -- and more Miserable Than Ever Before. Free Press, 2006. ISBN 978-0-7432-7697-9
Wesson, Vann. Illistrated by Chris Kendall & Erik Aukerman. Generation X: Field Guide & Lexicon. San Diego: Orion Media, 1997. ISBN 1-887754-05-9
Winograd, Morley & Hais, Michael D. Millennial Makeover: MySpace, YouTube & the Future of American Politics. Piscataway: Rutgers University Press, 2008. ISBN 978-0-8135-4301-7
Zemke, R., Raines, C., and Filipczak, R. Generations at Work: Managing the Clash of Veterans, Boomers, Xers and Nexters in Your Workplace. New York: AMACOM, 1999. ISBN 0-8144-0480-4
Zollo, P. Getting Wiser To Teens: More insights into marketing to teenagers. Ithaca New York: New Strategist Publications, Inc.. 2004. ISBN 1-885070-54-3
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